featured Article Collection

5 Real Estate Prospecting Plays for New Brokers

Once you’ve earned your real estate license, you’re going to need a healthy pipeline of prospects to support your real estate career and help keep your business afloat and thriving. One way to build up that pipeline is through time-tested real estate prospecting plays. Here’s…

volunteers in the community

5 Ways to Establish Yourself in the Local Community

As any real estate broker knows, finding quality leads and generating new business starts with cultivating pre-existing relationships. But, if you don’t already have a large referral base or if you are new to the area, generating new leads can be difficult. While novice brokers…

brand written in pencil

Building Your Real Estate Personal Brand as a New Broker

Personal real estate branding is the process of developing your own individual brand and fostering local brand recognition. If you think about the products and services you use regularly, you probably get a quick glimpse of their logo or brand in your mind. As…

Luxury single-family home

7 Tips for Writing Luxury Real Estate Descriptions

Summarizing the best features of a property with an intriguing real estate description is just as important as great photography. Though writing real estate listing descriptions for high-end North Carolina homes can be daunting, there are ways to ensure that your copy is effective.…

Woman watching real estate-related shows on TV

Real Estate-Related Shows to Watch During Self-Isolation

With millions of people under quarantine or stay-at-home orders due to the coronavirus pandemic, we’ve put together a list of real estate-related shows and documentaries specifically curated for new and prospective real estate brokers. Here are 25 shows that will not only keep you…

Real estate broker conducting a North Carolina virtual open house livestream

7 Virtual Open House Strategies to Market Your Listings During COVID-19

As the National Association of Realtors released their first guidelines in response to the spread of COVID-19, one of their early recommendations was to leverage technology to continue conducting business, including promoting current listings. These recommendations apply to agents and brokers in all states,…