referrals Article Collection

Realtor meeting with young African-American couple

10 Steps to Growing Your Referral Network Organically

Lead generation makes up a huge part of each day for most North Carolina real estate brokers. Many swear by cold calling or door knocking or spend money on paid advertising to ensure a steady flow of new clients. However, these cold leads take more…

real estate brokers networking with each other

How to Use Broker Networking to Create Referrals

Brokers tend to zone in on only one kind of referral—leads that come in through past clients or friends and family. However, there’s another segment of the referral business that many do not take advantage of—broker referrals. These can be very lucrative, providing agents…