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Real Estate Advertising Rules: Ethics and Compliance Guide

Following real estate advertising rules is crucial for protecting consumers, building trust, and maintaining a reputable standing in the industry. This guide explores the legal regulations and ethical guidelines regarding North Carolina’s real estate advertising rules. Key Takeaways Real estate advertising in North Carolina…

best negotiation books

Top Books to Improve Your Real Estate Negotiation Skills

As a North Carolina real estate broker, your income is determined by your ability to close the deal. Therefore, negotiation skills are essential. To successfully master the art of real estate negotiations, you’ll want to find the most creative and powerful strategies available. To…

Young couple meeting with real estate professional to close a real estate transaction

Communication Tips for a Smoother Real Estate Transaction

Maintaining good communication with all parties involved in a real estate transaction makes closings smoother and faster. As a North Carolina real estate broker, you must act somewhat like a symphony conductor—coordinating the different players to achieve a successful transaction. It begins with the…

Home For Sale Sign in Front of New House

Common Home Pricing Mistakes and How to Fix Them

As an experienced North Carolina real estate broker, you know that when selling a home, your pricing strategy can make or break your chances for a quick sale. Pricing isn’t always a simple, straightforward process. It can often waste time and money and lead…

real estate cold calling script

A Real Estate Cold Calling Script That Works

Most people would agree: Making cold calls can be intimidating. It can be nerve-wracking to pick up the phone and call strangers. You also might be worried about getting an adverse reaction. But the truth is that, for new brokers in particular, cold calling…

north carolina real estate new construction

Selling North Carolina Real Estate New Construction

Due to record low mortgage rates and more and more homebuyers entering the market, home sales throughout the country have been setting records. Bidding wars are now common place, sometimes going well above asking price. With a shortage of resale inventory becoming problematic in…

real estate agent consoling client

11 Tips For Breaking Bad News to Clients

The world of buying or selling a home is not always joyful. Bad things happen—contracts fall through, inspections and appraisals come back with deal-breaking news, you need to drop the asking price, a buyer withdraws an offer. When those things happen, it will be…

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5 Ways to Boost Your Online Reputation in North Carolina Real Estate

Real estate is a career with unlimited potential, but it’s also a highly selective market. Clients are particular about their real estate brokers, which makes sense—they’re about to make a costly and potentially life-changing investment. What’s highest on a client’s list when they’re choosing…