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Confident real estate professional welcoming young couple to successful open house

How to Conduct a Successful Open House in 5 Steps

Ever feel like you’re just going through the motions with open houses? You’re not alone. While there’s some debate among North Carolina real estate brokers about the real value of holding open houses, many top earners swear by them.   Top producer Sasha Valdes attributes…

Real estate listing shown on computer follows real estate advertising rules

Real Estate Advertising Rules: Ethics and Compliance Guide

Following real estate advertising rules is crucial for protecting consumers, building trust, and maintaining a reputable standing in the industry. This guide explores the legal regulations and ethical guidelines regarding North Carolina’s real estate advertising rules. Key Takeaways Real estate advertising in North Carolina…

real estate agent talking with client

How to Build Trust with Your Clients

The real estate profession is and always has been a people business. People do business with people they know, like and trust, and at the heart of the business lies the skills to cultivate and build relationships. Those who do not learn how to…

north carolina real estate hashtags

Using Hashtags for North Carolina for Real Estate Marketing

Social media is an essential tool for North Carolina real estate marketing, and strategic use of hashtags can increase visibility and improve organic reach on sites such as Instagram, Facebook, and Twitter. When you use a hashtag on your social media post, you enable…