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A female real estate professional meeting with her client, checking her phone, multitasking

4 Time Management Tips for Real Estate Professionals

No two days in real estate are alike. That’s what we love so much about this profession; it keeps you on your toes. But with all the excitement and daily tasks—from administrative tasks to showing homes, negotiating contracts, home inspections, office duty, marketing, and…

African American Generation Z homebuyers, young married couple hugging in front of the house they just bought

What You Need to Know About Generation Z Homebuyers

Step aside, Millennials. There’s a new generation in town. Generation Z homebuyers have entered the real estate market. Generation Z, also known as the “Net” or “Digital” generation, comprises those born from about 1996 to 2010. The oldest among them are now in their…

Young couple meeting with real estate professional to close a real estate transaction

Communication Tips for a Smoother Real Estate Transaction

Maintaining good communication with all parties involved in a real estate transaction makes closings smoother and faster. As a North Carolina real estate broker, you must act somewhat like a symphony conductor—coordinating the different players to achieve a successful transaction. It begins with the…

Home For Sale Sign in Front of New House

Common Home Pricing Mistakes and How to Fix Them

As an experienced North Carolina real estate broker, you know that when selling a home, your pricing strategy can make or break your chances for a quick sale. Pricing isn’t always a simple, straightforward process. It can often waste time and money and lead…

real estate cold calling script

A Real Estate Cold Calling Script That Works

Most people would agree: Making cold calls can be intimidating. It can be nerve-wracking to pick up the phone and call strangers. You also might be worried about getting an adverse reaction. But the truth is that, for new brokers in particular, cold calling…

north carolina real estate new construction

Selling North Carolina Real Estate New Construction

Due to record low mortgage rates and more and more homebuyers entering the market, home sales throughout the country have been setting records. Bidding wars are now common place, sometimes going well above asking price. With a shortage of resale inventory becoming problematic in…

real estate agent consoling client

11 Tips For Breaking Bad News to Clients

The world of buying or selling a home is not always joyful. Bad things happen—contracts fall through, inspections and appraisals come back with deal-breaking news, you need to drop the asking price, a buyer withdraws an offer. When those things happen, it will be…

Businesswoman pressing happy face emoticon on the keyboard laptop

5 Ways to Boost Your Online Reputation in North Carolina Real Estate

Real estate is a career with unlimited potential, but it’s also a highly selective market. Clients are particular about their real estate brokers, which makes sense—they’re about to make a costly and potentially life-changing investment. What’s highest on a client’s list when they’re choosing…