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Barbie-Inspired Interior Design Trends in North Carolina

Just like the Tar Heel State’s diverse landscapes and rich history, infusing Barbie’s signature charm into interior spaces can take many different forms and suit the tastes of all types of homeowners across the state. And, with some of the best cities to retire…

New email symbol on wooden block on laptop keyboard

5 Tips For Using Email Marketing to Turn Leads into Listings

All real estate professionals know, your lead generation is only as good as the quality of your leads. Without a precise lead generation strategy intentionally targeting your ideal clients, you very well could be wasting time, effort, and money catching lots of leads with…

real estate website

How Website Design Can Help Generate Quality Leads

The real estate industry is considered to be one of the most competitive online so it is a must that real estate brokers have a functional, highly converting and appealing website. It should be something that represents your brand in the best possible way. Brand…

realtor staging a home

Staging a Home for Quick Offers and Sales

Home staging is simply the art of setting up the property so that you highlight its best features while making it appeal to a larger audience. As the seller’s broker, it is your responsibility to counsel your clients on how to stage the interior…

Grey and white luxury kitchen in modern style

Level Up Your Kitchen With These 6 Renovations

As the saying goes, “the kitchen is the heart of your home.” When selling a home though, most real estate professionals will vouch that — as far as home improvements are concerned — kitchen renovations are worthy investments that will likely increase your resale value.…

Millennial home buyers getting the keys to their new house

How to Connect with Millennial Real Estate Prospects

Millennial home buyers have entered the housing market in a big way. As of 2015, Millennials surpassed Baby Boomers as the largest generational group in America, and they now make up the largest group of home buyers. As a new North Carolina real estate…

Couple entering while real estate agent showing new kitchen

Who Does the Broker Represent?

The Scenario: Buyers see a house they like and call the listing broker shown on the sign out front to arrange to see the house. While at the house, the buyers tell the listing broker their motivations, timeline, financial information, and their willingness to…

real estate assistant interview

How to Hire a Real Estate Assistant in 9 Steps

The life of a real estate professional can be fast-paced and demanding. Scheduling, taking calls and handling everyday details can distract from big picture goals, which is why many real estate brokers and brokers-in-charge hire a real estate assistant. If you’re at a point…

real estate brokers networking

4 Tips to Network Like a Pro

Networking—a delight for some, a nightmare for others. Whatever your feelings are about networking, it is an essential part of being a real estate broker. However, just because it’s necessary, doesn’t mean that it can’t be fun and personally fulfilling as well. Here are…

Real estate broker gazing out her office window with a big smile

How to Have a Rewarding Real Estate Career

If you’re finding yourself unmotivated and uninspired in your real estate career, you might want to ask yourself why—then do something to change it. Everyone has an occasional bad day. But if your bad days are getting more frequent, it might be time to…