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Real Estate-Related Shows to Watch During Self-Isolation

With millions of people under quarantine or stay-at-home orders due to the coronavirus pandemic, we’ve put together a list of real estate-related shows and documentaries specifically curated for new and prospective real estate brokers. Here are 25 shows that will not only keep you…

Real estate broker conducting a North Carolina virtual open house livestream

7 Virtual Open House Strategies to Market Your Listings During COVID-19

As the National Association of Realtors released their first guidelines in response to the spread of COVID-19, one of their early recommendations was to leverage technology to continue conducting business, including promoting current listings. These recommendations apply to agents and brokers in all states,…

statute of frauds

How to Avoid the Pitfalls of “My Word Is My Bond”

You’ve heard the phrase, “My word is my bond.” You may have said it yourself. You may believe, as we do, that keeping one’s word is important. The problem is that, in the day-to-day practice of real estate, our words are simply not the…

real estate agents shaking hands

How to Embrace Change as a Real Estate Broker

The real estate profession has always been in a state of constant change. It is an evolving profession that has always seen new business models, new technology, new approaches, and different markets. There is nothing new about change. What is different about the change occurring…

real estate agent talking with client

How to Build Trust with Your Clients

The real estate profession is and always has been a people business. People do business with people they know, like and trust, and at the heart of the business lies the skills to cultivate and build relationships. Those who do not learn how to…

north carolina real estate hashtags

Using Hashtags for North Carolina for Real Estate Marketing

Social media is an essential tool for North Carolina real estate marketing, and strategic use of hashtags can increase visibility and improve organic reach on sites such as Instagram, Facebook, and Twitter. When you use a hashtag on your social media post, you enable…