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Real estate listing shown on computer follows real estate advertising rules

Real Estate Advertising Rules: Ethics and Compliance Guide

Following real estate advertising rules is crucial for protecting consumers, building trust, and maintaining a reputable standing in the industry. This guide explores the legal regulations and ethical guidelines regarding North Carolina’s real estate advertising rules. Key Takeaways Real estate advertising in North Carolina…

best negotiation books

Top Books to Improve Your Real Estate Negotiation Skills

As a North Carolina real estate broker, your income is determined by your ability to close the deal. Therefore, negotiation skills are essential. To successfully master the art of real estate negotiations, you’ll want to find the most creative and powerful strategies available. To…

volunteering

4 Ways Real Estate Brokers Can Give Back

Want your real estate career to make an impact on your local community? There are several ways North Carolina real estate brokers can give back and serve people in need. Through real estate charities and some creative thinking, you can use your career to…

Top Tips for Getting Organic Referrals in Real Estate

In a world of online marketing and social media, some real estate salespeople are taking a somewhat old-fashioned path to success: repeat business and organic referrals in real estate. That’s what works for 32-year-old Richmond, Virginia real estate agent Alex Glaser, for example. Glaser…

Working from home, woman meets with colleagues via video conference

How to Build Client Relationships Virtually

Real estate is a people business. Brokers are most successful when they make connections, build deep networks, and nurture professional and personal relationships from the ground up. Key Takeaways The COVID-19 pandemic has made traditional, in-person relationship-building difficult for real estate brokers, but virtual…

Real estate broker talking and laughing with new clients

Real Estate Broker’s Guide to Making a Good First Impression

First impressions are everything—especially in the real estate industry, where the success of your business is directly correlated to the relationships you build. You only have one chance to make a good first impression, so it’s important to keep this in your mind when…

winter street

5 Tips for Real Estate Brokers to Keep Busy During the Winter

Real estate sales may be slow during the colder months in North Carolina. But that doesn’t mean your real estate business can hibernate, too. Slow periods can provide you with significant opportunities to improve your marketability, expand your client base, and grow as a…

real estate agent talking to homebuyers

How to Help Buyers Navigate a Hot Housing Market

As a North Carolina real estate broker, it’s your job to guide people through the homebuying process. In a competitive real estate market, that process can be particularly challenging for your buyer clients. You are there to help them make the right decisions so…

Young real estate broker achieving success in a low inventory market

5 Ways to Succeed in a Low Inventory Market

Are you a North Carolina real estate broker working in a low inventory market? A low inventory housing market means that competition will be fierce. It is likely that you will have to compete against other North Carolina real estate professionals to be a…

Woman's hands holding mobile phone to capture exterior real estate photos

6 Tips to Capture The Best Real Estate Photos

Photography has never been more important in the real estate industry. According to a survey conducted by the National Association of REALTORS®, homebuyers across the country rated photos as the feature they use most when searching for a home online. Web listings or advertisements…

Aerial View of New York City suburbs

Fair Housing, Is It? [Free Webinar]

On Friday, October 23, 2020, our sister school McKissock Learning is hosting a FREE non-credit webinar titled “Fair Housing, Is It?”  Join a virtual panel of real estate experts as they analyze the findings of the Newsday investigation, Long Island Divided, and discuss how…