Ever feel like you’re just going through the motions with open houses? You’re not alone. While there’s some debate among North Carolina real estate brokers about the real value of holding open houses, many top earners swear by them. Top producer Sasha Valdes attributes…
As a real estate broker, do you feel like you do the work of five people? You spend way more time in the car than the typical commuter. You’re on the go so often that you find yourself eating out most of the time.…
Writing descriptions for luxury real estate is more than listing features; it’s about crafting a story that resonates with high-end buyers. Though writing luxury real estate descriptions for luxury North Carolina homes can be daunting, there are ways to ensure that your copy is…
Following real estate advertising rules is crucial for protecting consumers, building trust, and maintaining a reputable standing in the industry. This guide explores the legal regulations and ethical guidelines regarding North Carolina’s real estate advertising rules. Key Takeaways Real estate advertising in North Carolina…
Are you a North Carolina real estate broker or broker-in-charge looking to branch out and start your own firm? Congratulations! That’s an exciting step for a real estate professional. Below, we’ve outlined some benefits of opening your old firm. We’ll also give you questions…
Superior School of Real Estate is now seeking participants for the 2021 State of the Real Estate Profession survey. Your insights will help us produce our annual State of the Real Estate Profession report that will feature actionable insights on how to grow your…
In real estate, your reputation among past clients is essential to building your business. That’s why testimonials should be a key component of your marketing strategy. Are you keeping your real estate client testimonials on LinkedIn or your personal website? Or do you have…
What do you do when you have a North Carolina real estate listing that just hasn’t sold? If you have a tough listing that keeps acquiring more and more days on market, it can be frustrating for both you and your seller clients. To…
Every homebuyer is different, just as every home buying experience is different. Each of your clients will have their own set of likes and dislikes. As a North Carolina real estate professional, you should know how to tailor your approaches and strategies to suit…
Many homeowners mistakenly believe that floods won’t happen to them, and if it does, that a standard homeowner’s insurance policy will protect them from the cost of flood damage. Unfortunately, this isn’t true. Floods can occur anywhere, at any time. Regardless of whether your…
As a new North Carolina real estate broker, chances are you are busy—but always eager to learn more. Reading is one of the best ways to do that, and blogs provide a way to stay current with market trends and continue your informal real…
Professional development is a great way to stay ahead of the competition. A recent survey by McKissock Learning indicated that real estate salespeople who invest in their professional development earn nearly $50,000 more annually than those who don’t. Below, real estate professionals from across…
Social media for real estate brokers is not something you can overlook when it comes to marketing your North Carolina real estate business. If you have been neglecting your followers because you’ve run out of ideas about what to post, take a look at…
No two days in real estate are alike. That’s what we love so much about this profession; it keeps you on your toes. But with all the excitement and daily tasks—from administrative tasks to showing homes, negotiating contracts, home inspections, office duty, marketing, and…
From social media strategy to basic communication methods, automating your real estate marketing is a great way to grow your business. #1: Use text messaging for marketing Almost everyone has a cell phone these days. Texting clients about potential properties is a convenient way…
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